MY WORK
PRESSABLE
Designed and scaled Pressable’s GTM and monetization system by aligning pricing, lifecycle, positioning, and persuasion. Drove $2.25M in new ARR and 56% YoY growth, scaling the platform from $4M to $6.25M ARR.
POLYGON
Built Polygon’s Guides platform into a scalable organic growth and monetization engine through SEO, platform architecture, and analytics. Generated 1B+ annual pageviews and $3–5M in recurring ad revenue from evergreen search demand.
WISDOM GAMING
Transformed live esports events into repeatable, sponsorship-driven GTM platforms by designing event economics and partner value models. Delivered $800K+ in direct revenue and $1M+ in total activation value across scalable experiential IP.
