MY WORK

PRESSABLE

Designed and scaled Pressable’s GTM and monetization system by aligning pricing, lifecycle, positioning, and persuasion. Drove $2.25M in new ARR and 56% YoY growth, scaling the platform from $4M to $6.25M ARR.

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POLYGON.COM

Built Polygon’s Guides platform into a scalable organic growth and monetization engine through SEO, platform architecture, and analytics. Generated 1B+ annual pageviews and $3–5M in recurring ad revenue from evergreen search demand.

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WISDOM GAMING

Transformed live esports events into repeatable, sponsorship-driven GTM platforms by designing event economics and partner value models. Delivered $800K+ in direct revenue and $1M+ in total activation value across scalable experiential IP.

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A motion-activated ballpit/photobooth for McDonald’s

Evian product placement in The Amazing Spider-Man 2

Polygon.com’s billion+ pageview organic traffic engine